Skip to content
Sök för att lära dig mer om InterSystems produkter och lösningar, karriärmöjligheter med mera.

3 Ways to Succeed in the Great Digital Health Experiment

Expert Panel Recomendations

In some ways, you can trace the rise of the retail health clinic to a single frustrating encounter. In 2000, a father took his son to an urgent care clinic in Minnesota for a strep test and waited two excruciating hours. Upon leaving, the man decided to launch a quick and convenient alternative to traditional healthcare providers. MinuteClinic was born.

Now, almost two decades after CVS acquired that business, retail health is booming. By 2020, nearly 70 percent of Americans had visited a retail clinic, and analysts have slated the sector’s market share to double by 2029. Veteran consumer-centric companies like Amazon, Best Buy, and Walmart resolved to pursue their piece of the pie, while new ventures emerged to claim the rest.

To understand retail health’s success, consider MinuteClinic’s catalyst: Healthcare’s shortcomings in meeting growing consumer expectations. That challenge remains as critical today as it was at the dawn of the millennium.

It’s not for lack of will. Payers and providers know they must embrace consumerism, but longstanding barriers often hinder change at scale. So, what’s the solution?

Although no magic formula exists, the answer certainly entails leveraging data-driven insights in new and engaging ways and building relationships with leading-edge startups. Through these new initiatives, traditional healthcare organizations can capture the power of innovation and personalization to better serve patients-turned-consumers, while their startup partners gain the institutional support to mature their solutions and establish themselves in a complex, guarded industry.

InterSystems recently convened experts from Seattle Children’s, CVS Health, Hawaii Medical Service Association, and XR Health to share their insights into data-savvy partnerships, actionable insights, and patient-focused innovation in the age of consumerism. Here are three actions they say every healthcare organization must prioritize.

Define success up front

Data-driven disruption begins with goals. Success typically hinges on satisfying two key groups:

  • External stakeholders: Healthcare consumers (patients)
  • Internal stakeholders: Physicians, nurses, and other clinicians

Healthcare consumers want reduced costs, improved care quality, and a positive patient experience — all factors that nurture brand loyalty.
Healthcare providers value those measures, plus efficiencies. During an 8-minute visit, does a clinician really have the time to locate and sift through vast oceans of data to improve care? They need innovations that surface actionable insights when it matters most.

Form strategic partnerships

Healthcare technology startups and traditional organizations must form strategic partnerships that play to each other’s strengths.

Consider traditional organizations, like payers and providers, as trucks. They’re built to last but difficult to divert after they get rolling in one direction.

Startups, meanwhile, are racecars. They zoom toward an objective, meet it, and then speed toward another.

To partner effectively, healthcare organizations and startups need to synchronize their timelines, operating speeds, and expectations.

First, determine whether you’re moving toward the same finish line. Strong partners share an understanding of the challenge, obtain stakeholder buy-in and clinical support, and then kick into gear at a mutually agreed pace.

Leverage clean, interoperable, and accessible data

Collaboration requires clean, standardized, accessible, and secure data. It’s the fuel that powers innovation.

Of course, that requires strict HIPAA compliance across payers, providers, and technology companies. But a strong data strategy also empowers partners with the right information at the right time. When data is siloed or messy, it can slow down innovation and impede the analytics that deliver stellar consumer experiences.

Change management is pivotal. Clinicians and staff may need training and explanations as to how a new data initiative will ultimately help them. Buy-in, after all, underpins every lasting success.

Powered by Interoperability
Healthy data is useless if it can’t flow freely within organizations, across communities, between information systems, from devices to apps, and from healthcare providers to innovators.

Learn how to bring data-driven innovation to your healthcare organization.

Other Resources You Might Like

Oct 10, 2024
Get Your Data AI-Ready and Simplify Development and Deployment
Unleash the power of AI in healthcare with InterSystems solutions for seamless FHIR integration and development.
Oct 04, 2024
Product Fact Sheet
InterSystems Data Fabric Studio is an essential element of a modern data strategy required to enable growth, optimize business reporting, reduce risk, and support compliance for any firm in the financial services industry.
Sep 18, 2024
Ta reda på vad en relationsdatabas är, dess viktigaste funktioner och varför den är så viktig för ditt företag. Lär dig mer om dess fördelar, populära system och hur den står sig i jämförelse med andra databaser
Sep 18, 2024
En datafabrik moderniserar datahanteringen och ger förenklad åtkomst, omvandling och harmonisering av data för olika affärsapplikationer.
Sep 09, 2024
Spotlight by Bloor
Data fabric is a more flexible data architecture that can work without building yet more data silos and instead synamically access data in situ in operational source systems.
Sep 09, 2024
Bloor Market Update
A look at the current state of the data fabric market by Bloor Research
Sep 06, 2024
Bloor Research
A Bloor Gold Mutable Award 2024By Andy Hayler – Practice Leader, Data as an Asset
Aug 09, 2024
A CHIME Thought Leadership Roundtable
At a CHiME Roundtable, executives from leading HCOs came together to discuss how artificial intelligence revolutionize clinical care.
Jul 29, 2024
Partnership
InterSystems, one of the world’s most trusted data management platform providers, is expanding its partnership ecosystem to bring innovation to supply chain management. In the face of constant change, disruption, and opportunity, organizations need a streamlined source of unified and reliable data that is available in real-time. InterSystems Supply Chain Orchestrator eliminates the data challenges that organizations encounter on their path to insight-driven performance across their entire supply chain. Empower your supply chain application ecosystem by leveraging a centralized data platform that acts as a connective tissue, enabling seamless integration of diverse data sources, and real-time detection of disruptions and opportunities. This unified approach provides a comprehensive view of your organization’s supply chain data, resulting in one reality.
Jul 22, 2024
Technology Guide
Enabling integrators and developers to deliver highly customized intelligent supply chain applications

Ta nästa steg

Vi vill gärna prata med dig. Fyll i några uppgifter så kontaktar vi dig.
*Obligatoriska fält
Highlighted fields are required
*Obligatoriska fält
Highlighted fields are required

Genom att skicka din kontaktinformation till InterSystems via detta formulär bekräftar och godkänner du att InterSystems kan behandla denna information, i syfte att uppfylla din förfrågan, via ett system som finns i USA, men som upprätthålls i enlighet med alla tillämpliga dataskyddslagar.



** Genom att välja ja ger du ditt samtycke till att bli kontaktad för nyheter, uppdateringar och andra marknadsföringsändamål i samband med befintliga och framtida InterSystems produkter och evenemang. Dessutom samtycker du till att dina kontaktuppgifter för företaget förs in i vår CRM-lösning som finns i USA, men som upprätthålls i enlighet med gällande dataskyddslagar.