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How Financial Services Can Get a 360-Degree View of Their Customers

How Financial Services Can Get a 360-Degree View of Their Customers

A 360-degree view of customers

In this interview Ann Kuelzow, Global Head of Financial Services, InterSystems, shares insights into how asset managers can gain a 360-degree view of their customers, not only to improve customer experience but to remain competitive. She touches upon utilizing predictive analytics, AI, and ML, and how to manage data that is dispersed across the enterprise and locked away in legacy systems in order to have an accurate, real-time view of data.

How Financial Services can get a 360-degree view of their customers

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